Bought this Blu-ray Player on the Harvey Norman Expo sales in August. I guess the price is about the same as other retail shops, which is $279 (Sony price at $299)with free HDMI cable, but the only additional stuff I got is the voucher which enable us to purchase 3 copies of selected bluray movie at $30. I can't remember all the titles in the list, only remember includes the Terminator 4, as I'm not a movie fans. This blu-ray player was purchased for my husband, who is a real fan for good quality movie (he's the one that'll not watch pirated CD) and who likes to keep a copy as his collection and watch and watch again. According to him, the voucher is very worth it, as each blu-ray cost about $49.90, so to him it was very cheap to get 3 at only $30.
After tested out the player, he's totally satisfied and amazed with the sharpness and quality of the blu-ray player, even our 32 inch LCD TV turn out to be very sharp after viewing using the HDMI cable. He made a remark like no need to purchase LED TV if have this blu-ray player, so see, it's a worth purchase and it pass his quality check :)
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For details info, pls visit sony website:
http://www.sony.com.sg/product/bdp-s370